Do I need an eCommerce (or mCommerce) site?

In my last post, I described the three basic types of mobile websites available to entrepreneurs. I wanted to create a unique post that explains the difference between a basic mobile website and an mCommerce website.

Most entrepreneurs will need a basic mobile website that allows your customers to view your website from their mobile devices. A classic example of a mobile website is m.septa.org (the mobile website for Philadelphia’s mass transit system, SEPTA). This mobile website allows riders to access the different routes and their respective schedules.

This is COMPLETELY DIFFERENT than an eCommerce (or mCommerce) website!!

An mCommerce website is the mobile version of a desktop eCommerce website (like Amazon.com). The ONLY time an entrepreneur needs an mCommerce website is if they have a business where they need to easily keep track of all the products they are selling to their customers. An mCommerce site helps the entrepreneur keep their clients of what they can buy on their website; an mCommerce website will automatically alert customers to which products are in stock on a given website. I’m sure you’ve seen the text on Amazon that says something like, “Only 3 left in stock.” This is a warning to the consumer that there is a limited quantity of that given product.

mCommerce

What is a mobile website?

A mobile website is simply a complimentary component to a desktop website. Mobile websites are a CRITICAL part of the road to success for entrepreneurs today because of how EXPLOSIVE the mobile internet (accessing the internet through smartphones, like the Samsung Galaxy S4 and the iPhone, and tablet computers like the iPad) is.

It’s very easy to be overwhelmed with all of the different types of mobile websites companies like Yellowbook are selling. There are only 3 types of mobile websites that you really need to know:

  1. Responsive: this type of mobile website is a website that is specifically built with the ability to scale up & down, or “respond” to the size of the screen used to view the website
  2. Standard Mobile Website: at Haute Couture Mobile, our standard mobile websites are cloud-based mobile solutions (websites with a unique web address such as m.fedex.com), that are built to be compatible with the vast majority of mobile devices
  3. Custom Mobile Website: this solution is a stand-alone product. All of the code used to write and develop this website are 100% unique because they are built FROM SCRATCH!

Mobile websites are extremely easy to design and can be customized to suit your personal style as an entrepreneur. This is important, especially if you’re trying to build a recognizable brand. Here are some examples of the many different designs available.

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Are you a mobile fan?

Are you an entrepreneur? Want to know if we can help you go mobile? Fill out the form below, and we will get back to you in 72 hours or less.

Apple’s newest iPhone will be released soon to try to halt the popularity of Samsung’s Galaxy S4. Are you addicted to a mobile device?